Home Messaging

Below are the M3AAWG published materials related to our messaging anti-abuse work. There is also a Messaging video playlist on our YouTube channel at www.youtube.com/maawg and there are a few selected videos on our website in the Training Videos and Keynotes Videos sections under the Meetings menu tab.

Best Practices

PDF
December 14, 2020

M3AAWG Best Practices for Sending Mandated Emails to Large Audiences

There are a number of scenarios in which senders may be required or compelled to send a bulk message despite the fact that such messages are highly likely to exhibit poor delivery metrics such as increased bounces or complaints. These messages are not intended to be used for standard marketing or transactional notices; these are the exceptions to the rule. Prominent examples of high-risk sends would be items such as breach notifications, product recalls, health and safety notices, or other notifications that might need to be sent to individuals who have been previously been suppressed or unsubscribed.

PDF
November 09, 2020

Exploring the Impact of Nonhuman Interactions on Email Send Metrics

Received email may not be handled only by a human. It may be partially or even fully handled by a software program. The purpose of this document is to offer guidance to marketing and sales staff about the way that nonhuman interactions (NHI, also known as “automated clicks”) affect the performance metrics of their email messages and reporting systems. This document is not intended to solve issues, but rather to provide insights into the effects of NHI and offer some best practices for senders.

PDF
September 01, 2020

M3AAWG Email Authentication Recommended Best Practices

This document recommends a set of best practices for authenticating email messages using the security protocols Sender Policy Framework (SPF), Domain Keys Identified Mail (DKIM), Domain-based Message Authentication, Reporting & Conformance) DMARC and Authenticated Received Chain (ARC). (Another security protocol, SMTP authentication, meaning the presentation of credentials during the submission of a message by a Mail User Agent (MUA) or Mail Submission Agent (MSA) to a Mail Transfer Agent (MTA) serves a different purpose and is outside the scope of this document.)

PDF
March 23, 2020

M3AAWG Comments on the Initial Report of the Temporary Specification for gTLD Registration Data Phase 2 Expedited Policy Development Process

M3AAWG, the Messaging, Malware and Mobile Anti-Abuse Working Group, appreciates this opportunity to comment on the Initial Report of the Temporary Specification for gTLD Registration Data Phase 2 Expedited Policy Development Process (https://gnso.icann.org/en/issues/epdp-phase-2-initial-07feb20-en.pdf). 

PDF
March 20, 2020

M3AAWG Response for ICANN Security Stability and Resiliency Review Team (Two)

The Messaging, Malware, and Mobile Anti Abuse Working Group (M3AAWG) welcomes the opportunity to review the draft report from ICANN’s Security Stability and Resiliency Review Team (Two).

Pages

Public Policy Comments

April 12, 2021

Second Security, Stability, and Resiliency (SSR2) Review Team comments 2021

The Messaging, Malware, and Mobile Anti Abuse Working Group (M3AAWG) welcomes the opportunity to review and submit comments on the final report from ICANN!s Second Securi-ty Stability and Resiliency Review Team (SSR2 RT) to the ICANN Board.  

March 23, 2021

M3AAWG Input on NIS2 Directive

M3AAWG, the Messaging, Malware and Mobile Anti-Abuse Working group, appreciates this opportunity to comment on the Revised Directive on Security of Network and Information Systems (NIS) (https://ec.europa.eu/digital-single-market/en/news/revised-directive-security-network-and-information-systems-nis2). We make these comments in our capacities as cybersecurity professionals and researchers committed to ensuring the security and stability of the internet, including the domain name ecosystem. 

March 23, 2020

M3AAWG Comments on the Initial Report of the Temporary Specification for gTLD Registration Data Phase 2 Expedited Policy Development Process

M3AAWG, the Messaging, Malware and Mobile Anti-Abuse Working Group, appreciates this opportunity to comment on the Initial Report of the Temporary Specification for gTLD Registration Data Phase 2 Expedited Policy Development Process (https://gnso.icann.org/en/issues/epdp-phase-2-initial-07feb20-en.pdf). 

March 20, 2020

M3AAWG Response for ICANN Security Stability and Resiliency Review Team (Two)

The Messaging, Malware, and Mobile Anti Abuse Working Group (M3AAWG) welcomes the opportunity to review the draft report from ICANN’s Security Stability and Resiliency Review Team (Two).

April 05, 2019

Comments Pertaining to the Domain Abuse Activity Reporting (DAAR) System

M3AAWG submitted comments to ICANN on April 5, 2019 asking that additional actionable information be included in the DAAR system.  The comments are listed on the ICANN correspondence website at https://www.icann.org/resources/pages/correspondence.

Pages

M3AAWG Reports

M3AAWG Email Metrics Report

January 01, 2012

First-Fourth Quarter 2011

March 22, 2011

Third and Fourth Quarter 2010

November 18, 2010

First and Second Quarter 2010

March 11, 2010

Third and Fourth Quarter 2009

July 01, 2009

First and Second Quarter 2009

Pages

DM3Z Blog

Updates and Commentary from the Messaging, Malware and Mobile Anti-Abuse Working Group

The United States is facing an unprecedented election season. Instead of in-person rallies and speaking slots, campaigns are now entirely online, relying primarily on digital engagement with voters. Never in history have candidates had so many ways of reaching voters directly or indirectly, the most popular—and effective—is text messaging to mobile devices. However, poor execution and disregard for established guidelines could undermine the potency of this channel. In a time when digital isn’t a nice to have but the only connection to the voting populace, getting it wrong will certainly spell disaster.

Categories: 

Since the public launch of the DMARC specification in January 2012 (http://www.dmarc.org), DMARC has become a highly requested topic for discussion and training at M3AAWG meetings.

Categories: 
Tags: 

News

Articles About M3AAWG

URL
November 12, 2020

Phantom Clicks: Non-Human Intervention Distorts Email Marketing Metrics, Study Finds


It seems simple: You send a marketing email, and the recipient opens and clicks on it or doesn’t. Right?
Not quite. Received email is increasingly being handled via Non-Human Interaction (NHI) — through software programs that can throw off marketers' metrics and hurt their sender reputation.

URL
June 01, 2020

Should you deploy a TLS 1.3 middlebox?


To inspect or not to inspect, that is the question.

TLS 1.3 is by far the most secure version of the Transport Layer Security (TLS) protocol, but its use of ephemeral elliptic curve keys--and the deprecation of static RSA keys--means that TLS sessions now offer forward secrecy, a bane to enterprise security administrators who want to maintain visibility into their network traffic.

URL
May 07, 2020

MarTech Interview with Len Shneyder, VP of Industry Relations at Twilio SendGrid


Domain-based Message Authentication, and Reporting, and Conformance is a policy that adds to SPF and DKIM and gives a receiving set of instructions on what they should do when an email they received fails other authentication checks.
https://martechseries.com/mts-insights/interviews/len-shneyder-twilio-sendgrid/

URL
April 29, 2020

AdExchanger Politics: Text Messaging Captures The Spotlight This Year

Text messaging isn’t new or trendy, but it’s an increasingly popular medium for political advertisers. That was true before the coronavirus swept the country, and now texting is even more important for candidates to connect with supporters without rallies, events or canvassing teams.
https://www.adexchanger.com/politics/adexchanger-politics-text-messaging-captures-the-spotlight-this-year/

URL
February 20, 2020

Messaging, Malware and Mobile Anti-Abuse Working Group (M3AAWG) Celebrates Jerry Upton's 15 Years as Executive Director at the 48th General Meeting

The Messaging, Malware and Mobile Anti-Abuse Working Group (M3AAWG), the largest global industry consortium developing collaborative approaches to combat online abuse, today announced that Jerry Upton will retire from his role as M3AAWG's Executive Director after 15 years of service. He will be succeeded by Amy Cadagin.

Pages

Subscribe to